About Us

Soulshine Digital is a full-service digital marketing agency helping passionate businesses grow online through thoughtful strategy, strong creative work and genuine collaboration.

We bring your marketing together, from your website and SEO to social media, content, email and paid advertising. Everything is shaped around your business, your audience and where you want to go next.

The story behind Soulshine

Georgia Macaulay founded Soulshine Digital in 2021 after her love of social media grew into a wider fascination with digital marketing. She wanted to understand how every part of a brand’s online presence could work together to help the right people discover it, connect with it and ultimately become customers.

What started with Georgia and a laptop has since grown into a full-service digital marketing agency, supported by a brilliant team of creatives, marketers and SEO specialists. In 2024, Soulshine Digital was recognised as the Best Marketing Agency in Sussex, an achievement Georgia is incredibly proud of.

Georgia is still closely involved in both the agency and its client work. From developing strategies and reviewing campaigns to directing creative projects and speaking directly with the businesses Soulshine supports, she remains very much at the heart of the agency.

For Georgia, one of the best parts of the job is getting to know the people behind each brand, understanding what makes their business special and finding the best ways to help more people discover it.

Meet the Team

Georgia Macaulay

Founder & Managing Director

  • What's your favourite thing about working at Soulshine Digital?


    Well, having founded Soulshine Digital by myself, it’s super fun being able to work every day in something that I created from scratch, with a great team!

    What does a typical day of work look like for you?


    As much as I’d love to say I make the most of the freedom of business ownership… I love structure & routine. I typically like to start my day at 9am getting stuck into emails & admin, then getting stuck into client work, communications and day to day business management for the rest of the working day. Balance is super important to me, I’m still working on finding it.

    Describe your favourite kind of clients to work with

    I love to see passion in businesses! So anyone who has a really great story behind why they do what they do. Lately I’m loving working with local family-run businesses.

    What's your go to drink/coffee order?

    Ooh that’s tough! I like to keep a few on rotation – Usually it’s an iced caramel latte, iced matcha, or some sort of cool CBD kombucha type drink.

    Favourite place/country you've visited?

    I’ve been lucky enough to visit quite a few countries, if I had to pick a top 3 I’d say Egypt, Australia & Aruba.

Sophie Wilson

Marketing Executive

  • What's your favourite thing about working at Soulshine Digital?

    My favourite thing about working at Soulshine Digital is the wide variety of clients I get to work with and the range of different projects I get to take on! I really enjoy being creative and coming up with original ideas for content and strategies. I also love collaborating with Georgia & Jaidean, particularly when it comes to brainstorming ideas.

    What does a typical day of work look like for you?

    I tend to start my day slightly late at about 11:30, as I’m a night owl and I often come up with some of my best ideas at random times. I go and grab my breakfast, then normally head straight to my desk without letting my phone tempt me into scrolling. In the mornings, I like to prioritise admin tasks, like team catch ups, responding to client messages, booking meetings or scheduling content. In the afternoons, I often do lengthier tasks and deep work, like content creation or writing for SEO. I work as a freelancer which I love for the flexibility it gives me.

    Describe your favourite kind of clients to work with

    I’m a huge animal lover, so I love to work with clients that have animal-related businesses or charities. I’m also a big mental health advocate with ADHD, so any organisations that promote mental health or work in that field really mean a lot to me.

    What's your go to drink/coffee order?

    I normally have a few drinks on my desk… water for hydration, a smoothie or protein drink for energy, and also sometimes a drink for fun (like a diet coke or a fruit tea). If I’m in a café, I’ll usually order an iced vanilla latte with oat milk.

    Favourite place/country you've visited?

    I only recently went abroad for the first time, and I spent a month travelling Thailand. It’s an amazing country with a great culture, so I’m looking forward to returning in the future. Every weekend, my boyfriend and I love going to our local forest for a walk, as I love being amongst the trees.

Jaidean Gleeson

Marketing Executive

  • What’s your favourite thing about working at Soulshine Digital?

    The creativity is a big one, I really enjoy making content for great clients and working with a team that’s genuinely lovely, or being able to work in my pyjamas wrapped in a fluffy blanket… that’s always a plus.

    What does a typical day of work look like for you?

    No two days are ever the same, which I love. Most of the time I’m working on something creative, chatting with clients and probably dropping a bit of nonsense into the team chat😅 Being freelance means I can work whereever & whenever I want, so usually I’m at my desk or working from my bed, cosy vibes only! Or outside, if the English weather permits.

    Describe your favourite kind of clients to work with:

    I always love working with animal-focused or beauty/fashion brands. There’s so much room to get creative, and there’s never a shortage of fun ideas to bring to life. Plus… cute animals? Say less 🥹

    What’s your go-to drink/coffee order?

    I don’t drink coffee (don’t come for me😂), but I’m tea-obsessed, with sugar ofc. I also love an iced lemonade and honestly, water just hits sometimes.

    Favourite place/country you’ve visited?

    Ooh, I’m way too indecisive to pick a favourite, but how about two places on my bucket list? Paris and Edinburgh are both featured on my Pinterest “travel” boards (for very different reasons) and both in the works for next year… if I haven’t jinxed it 🤞🏼

FAQ’s

  • We’re based in East Sussex, UK - nestled in the Ashdown Forest.

  • We help businesses grow online through SEO, website design, paid ads, social media, and content marketing. Whether you need to rank higher on Google, launch high-converting ads, refresh your website, or build a full marketing strategy

  • Nope! We’ve worked with all sorts of businesses— from products, to coaches, service providers, and more. If you have a business and need digital marketing support, we’re here for it.

  • Yes! While we’re based in the UK, we work with clients all over the world. Thanks to the magic of the internet, location isn’t a barrier.

  • Easy! Just drop us a message, and we’ll have a chat about what you need. No pressure, no hard sell—just seeing if we’re a good fit to work together.